Description
This ad drags an old marketing tool out of the grave and waves its hand like, “Relax, I’m still useful.” The zombie hand makes it funny, but the point is sharp: lead magnets aren’t outdated — yours just hasn’t evolved since 2014. Ontraport basically says, “Stop blaming the tactic. Blame your dusty execution.”
Why This Works
It flips a dead trend into a comeback story. The visual joke makes you look. The message makes you admit you’ve been lazy.
How to Reuse It
Take something everyone swears is “dead.” Show it crawling back. Then explain why it’s actually alive — with you.
