Description
This billboard literally sticks a massive fork and a giant piece of steak out of the frame to prove one point: Bloom’s meat is so flavorful, it deserves to be billboard-sized. It’s a flex, but the delicious kind.
HOW THIS WORKS:
The ad hijacks reality. It doesn’t just show flavor; it builds flavor into a physical object sticking out of the sign. That 3D fork forces you to look twice, laugh once, and remember the brand forever. It’s absurd, oversized, and impossible to ignore, which is exactly why it works.
HOW YOU CAN REUSE IT:
Take your most brag-worthy product feature and make it uncomfortably literal.
Sell speed? Make the billboard look like it’s breaking the speed limit.
Sell comfort? Have a giant pillow bursting out of the frame.
Sell freshness? Make the fruit “drip” off the edges.
Just exaggerate the truth until it becomes irresistible, and unforgettable.
