Description
This ad is Dyson basically roasting every sad mop in existence. The old tools drag dirt around like they’re smearing guilt on the floor, while the WashG1 comes in and actually cleans the mess. It’s the difference between pretending to clean and, you know… cleaning. Dyson looks at the competition and says, “Cute effort, but no.”
Why This Works
The visual insult is instant. You don’t need words to see who’s losing. The line just adds the punch.
How to Reuse It
Show your product doing the job while everyone else makes a bigger mess. Side-by-side humiliation always sells.

